raise a glass

From the folks behind The Blue Room and Central Bottle comes a new wine bar in Kendall Square called Belly. Visual Dialogue created the brand identity—logo, signage, menus, and website—which combines a hand-made aesthetic with a geometric pattern and bold color palette. Think of the branding as a wine label for Belly… it gets your attention and tells you a bit about what’s inside. But you really need to taste it for yourself.